Kinokit company earned 332 million

Private company Kinokit earned 332 million hryvnias over the past three years by creating content for the tele-marathon. According to data from the Prozorro platform, it has already been allocated more than 100 million hryvnias for 2025.

The company's activities are funded by the state channel "Rada". In 2022, Kinokit received 107.8 million hryvnias; in 2023, this amount increased to 119.6 million hryvnias, and in 2024, it stood at 104.84 million hryvnias.

A contract has already been signed for 2025, providing for the allocation of 101.5 million hryvnias. These funds are planned to be used for the production of 60,000 minutes of content for the tele-marathon. The average cost of one minute of video material is set at 1,692 hryvnias.

This funding model draws attention to issues regarding the efficiency of the use of state funds and the transparency of the operations of companies carrying out orders for the creation of media content.